Thursday, November 29, 2012

It's All About the Hair

As the holidays approach, our calendars are filling up with festive get-togethers and family reunions. Make sure your hairstyle stays looking party-ready and glamorous for every occasion with these tips from Harry Josh,John Frieda® International Creative Consultant, and must-have products!

First off, everyone should have a serum on-hand to keep hair smooth and sleek since harsh winter weather can create unwanted static. I likeJohn Frieda’s Frizz-Ease Serum range. The Thermal Protection Serum is my go-to, since it can be used on both wet hair for pre-styling and dry hair for touch-ups and to tameflyaways throughout the night.

A great brush can be a miracle-worker and is a definite must-have. I suggest investing in a premium quality round boar bristle brush. They’re great for heat styling because the individual bristles are packed close together. As you apply heat and pull the brush tautly through your hair, the bristles help evenly distribute your scalp’s natural oils, leaving your hair silky soft. 

Don’t skimp on your blow dryer – it really is a lifetime investment. A high-quality blow dryer will speed up your dry time (giving you more time to find the perfect holiday outfit), and the high wattage will enhance hair’s shine. 

Finally, it all comes down to your daily hair care routine. You’re daily routine helps determine how it will behave the night of a major event or party. It’s so important to choose a shampoo and conditioner that meets your hair’s particular needs. For example, if your hair is dry from the harsh weather, tryJohn Frieda’s Root Awakening Hydrate + Nourish Shampoo and Conditioner. These moisturizing formulas nourish your hair and bring it back to life. 

If you are more concerned with lackluster locks, choose products that are specifically designed to treat your shade. John Frieda’s Brilliant BrunetteLiquid Shine Shine Shock Perfecting Glosser is a must for brunettes. It seals in shine, mends split ends and adds extreme gleam. TheSheer Blonde Lustrous Touch Strengthening Shampoo and Conditioner brightens blonde highlights to ensure high-shine and glistening color while fortifying strands. The Radiant Red Colour Magnifying Daily Shampoo and Conditioner enhances color intensity and should definitely be in every redhead’s shower caddy.

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